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Charm Price Calculator

Convert any price into a psychologically appealing charm price (ending in 99, 95, 49 or 97) and see exactly how the change affects your margin.

Suggested charm price
Rs 0
Price change
Rs 0
BeforeAfter
Price——
Margin per unit——
Margin percent——
Total monthly margin——

How to use

  1. Enter your current selling price and your unit cost.
  2. Pick a charm ending (99, 95, 49 or 97) and choose round down or nearest.
  3. Enter how many units you sell per month to see the total margin impact.
  4. Results update instantly as you type.

Note

Charm pricing works because buyers focus on the first digits: Rs 1,399 feels meaningfully cheaper than Rs 1,450 even though the difference is small. The round-down option always keeps the new price at or below your current price. Figures here are estimates for planning only.