Marketing ROI Calculator
Measure what your ad spend really earned — enter campaign spend and revenue to get ROI percent, ROAS and net profit instantly. Add conversions and extra costs for a fuller picture before planning your next budget.
ROI
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ROAS
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Net Profit
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Total Cost
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| Break-even revenue (0% ROI) | - |
| Profit per rupee spent | - |
| Cost per conversion | - |
| Revenue per conversion | - |
How to use
- Enter the ad spend and the revenue from that campaign.
- You can also add conversions and extra costs if you want.
- Click Calculate ROI — see ROI %, ROAS and profit.
Tips
- Include all campaign costs (ad spend, fees, design) for a true ROI.
- Compare ROI across campaigns before shifting budget.
- A positive ROI is only one signal — also watch customer retention.