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Reels Hashtag Optimizer

Type your Reel topic or paste your caption, and get balanced hashtag sets built from your keywords — reach, niche, community and branded tags, sized for each platform. Live counters and one-click copy.

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Your hashtag sets

How to use

  1. Type your topic or paste your full caption.
  2. Choose the platform and add your brand name if you have one.
  3. Press Build Hashtag Sets and review the three sets.
  4. Copy a set into your post before publishing.

How the sets are built

  • Maximum reach: up to 30 broad, high-traffic tags for discovery.
  • Balanced mix: a blend of broad, mid-size and niche tags that most creators use.
  • Niche targeted: 8 to 12 specific tags matched to your keywords, best for engaged audiences.
  • Branded slot: your brand name becomes a hashtag in every set when you enter one.

Frequently asked questions

It reads your topic or caption, finds the relevant keywords, and builds balanced hashtag sets with reach, niche, community and branded tags.

Instagram allows up to 30 hashtags per post. This tool builds sets of up to 30, while also offering smaller focused sets of 8 to 12 tags.

Yes. You can switch the platform, and the tool adjusts the set size and tag style, for example 3 to 5 tags for TikTok.

Yes, it is completely free with no signup, and all suggestions are generated in your browser.